Link popularity for search engines

It would be too simplistic analogy that as a man is known by the company he keeps, website too is known by the links it gets. Just getting links from left right and centre for your site is simply not going to do you any good and rather irrelevant links or too much of it can make your site suffer in terms of search engine rankings. The more your site is linked to or referenced by other relevant sites of good ranking, the higher your site would ranked by search engines and also the higher the page rank you can expect to get. Obviously neither visitors nor the search engines would prefer the site with poor content.

Why not check the link popularity of your site from link tool at this site at www.adklicks.com/tools, before going for the rest of this article.....
Not satisfied with your links….., here I compile some time tested recipes for improving the link popularity of your site.
Submit Your Site to the Dmoz
Though Dmoz takes it own time to add the site, yet adding to Dmoz does a lot of good to your site. Find appropriate category for your site and submit for free with Dmoz .
Keywords to the Linking Anchor Text
Always try to add the linking keyword for each keyword in the site, a relevant keyword phrase as the linking text within any inbound link you seek for your site. As an example if your site specializes in selling wedding gowns for Jewish Marriages, then add “Jewish Marriage Gowns for Sale”.
Submit Articles and Press Releases
By far the most effective way to promote your site. Provide some articles relevant to the theme of your site and contribute regularly to good sites, that attract good traffic. Make sure to include links to your site and watch your link popularity grow northwards.
Find Links of Your Competitors
Go to Google.com and enter this into this search query: link:www.yourcompetitor.com. Do the same for Yahoo by entering linkdomain:www.your-competitor.com and site:www.your-competitor.com into the search field. Write to them for giving you the link instead of your competitor but make sure that before making this request your site had adequate and original content as compared to your competitor.
Offer an Affiliate Program
To begin with, it would be an easy and cost effective method to generate quality, inbound links to the site faster than an established site. Whether your site is product or service-based, an affiliate program can be just the thing that takes your site and its link popularity to new heights. You can start with many sites available on the subject or go to www. Linkshare. com
Deep Link Your Site
A step mostly ignored by most net savvy web masters. Make sure that links you seek out or solicit don't just link to your home page, but ALL pages of your website. This process has numerous benefits, including expanding your overall online link profile as well as generating unique Google PageRank values for each and every one of your site's pages instead of just your home page. A simple method for this could be submit a article at a free site and at the end link it to second part published at your site, linking it with the specific page where the article is posted.
Sign Up On Guest books and Forums
I must add here that signing guest books though does help, it can not be compared with signing at forums. Forums do help and help better. Though not so paying yet simple method. Remember to sign-in when visiting a new site for the first time and make such actions a habit. Always post a message or participate in a forum thread whenever possible and include a link to your site in your signature where appropriate. These "sig" files do get indexed and really add up, especially if the site forum in question is something highly regarded in your specific industry.
Contact Reciprocal Links by Telephone Not Email
You would be shocked how successful this really is. More people are inclined to respond to your request when you introduce yourself by telephone and let them know that you were visiting their site. Tell the person you are linking to their site, asking permission of course, and then politely ask for a link back. Cement the request by following up by email; then wait for the links to roll-in (oh, and get rid of the form letters; they don't work!).
Step 9 - Avoid Link Farms and Link Exchanges
Reputation on the web is more important than ever. Stay away, far away, from companies promising you hundreds of links to your site overnight. At best you don't need the links, and at worst, you could be banned by the major search engines altogether.
Step 10 - Download the Google Toolbar
This very simple technique allows you to view all potential link partners by the very important Google PageRank score (1-10) that is viewable in this browser. Use the toolbar to keep tabs on your own site's PageRank score, than seek out complimentary, highly relevant linking partners that have a Google PageRank score of 6 or higher whenever possible. Convince a handful of high Google PageRank sites to link back to you and watch your site take off.