Page Rank Score Discrepancy: Creating Worrisome Situation for Webmasters

Getting high page rank is your primary motive, once you own a web site of your own. There after all your activities in the web site will be oriented at this. But what if you notice that your page rank is low in the Google toolbar? You feel everything is lost. You feel disgusted after such hard efforts. This shows the relevance of the puzzling situation of web masters after the update by Google.

Web masters stand confused at the difference in page ranks in the new version of Google directory. It might seem to be a mere exaggeration, when you hear that these web masters can’t make out why a variation exists in the Page rank in Google’s Toolbar and Google directory. This requires some clarification to reveal what is happening, when the critics point out the marketing motives of Google as a reason for this.

This decrease in page rank was brought to the notice, when Google’s toolbar marked a comparatively low page rank. This decline of page rank is coupled with the penalties. These penalties came up when links associated with the page ranks were sold or bought as a part of marketing.

What made the web masters got puzzled is that this reduced page rank was not reflected in the actual page rank values. The Google directory value remained unaffected. The tool bar scores were very low as compared to the directory value after the updating of directory was made by Google.

What was noticed by the observers when they analyzed this situation is that, the directory value came from the DMOZ and which in fact is an open directory. Barry Schwartz pointed out this difference stating the example of a web site. According to him, that particular site marked a page rank of 4 in the Google toolbar. At the same time, the value that was shown in the directory was a high value of 7.

To site with reasons, there can be many. But the after effects of this seemingly small problem are severe. This will put the advertisers into a trouble, when they go for a judgment of web sites with their page rank scores. Andy Beard clearly explains this scenario on the reality that the Google directory value of page rank is resulted from the real datasets. But at the same time, the tool bar values were just the result of a manual calculation, which can be wrong and lack solid proof.

The decision is left to Google as always the ultimate decision in such matters is theirs. But what they are trying to exploit here is the interests of the public and the marketing strategies of advertisers! The outcome of all these is again what we started with; a surprised web master standing puzzled on all the happenings in Google page ranks.

The situation causes a problem that you won’t be able to understand i.e. “what is the right page rank score of your web site?” Rather where to look for the page rank scores in Google. But a thorough learning of the entire scenario can surely help you.

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