Why getting listed on Yahoo is different
What makes yahoo different from most other search engines is that Yahoo is both a search engine and a directory edited by humans. Unlike spiders and bots used by most search engines, Yahoo has a team of professionals that manually review your site and approve it.
This explains why free submission at yahoo takes a long time and express submit service, a paid service, makes it happen faster. Presently, Yahoo charges annual fees of US$ 299 from Commercial web sites though, if you have a content rich web site, Yahoo surfers are likely to include your site without you ever submitting.
Just ensure following simple precautions and see your site listing zoom at Yahoo:
Home Page is door to your Site:
Any good search engine would like to review your home page first and then would include other pages, if deemed fit.
Choose appropriate Category while submitting to Yahoo Directory
The art of getting listed on search engine differs from getting listed on directory. For this purpose, yahoo engine and directory and two separate entities. While talking to search engine marketer, this aspect must be kept in mind. You should always be careful to select the appropriate category for your site. Most of the time, in many directories you would experience that appropriate categories are not so well defined. In those cases, try to find the one that suits best and also write to web master of the directory explaining the situation. Write a good description about your site while submitting to directories. You would later on notice that this would do wonders for your placement in the search engine results.
Why some sites just don’t get listed on Yahoo
Simple!! Most of the webmasters don’t give complete and concise answers to the questions and it directly reflects into listing time of the site in Yahoo directory. Follow all the directions on the forms to be filled up in the letter and spirit. While giving description of your site, give concise description without trying to influence with heavily loaded words. It will be a good idea even to fill up optional fields. Optional fields as phone or fax numbers too have some role to play in classifying data in some relevant category, so just don’t ignore it. Ultimately all this data and links would help you in Page rank too.
Select your category to reach your target audience
While some times you may have a feel that your site may be classified in multiple categories, don’t try to select too many categories for it. Getting listed on a wrong category would not do your site any good. In case of confusion of category, just see head under which your competitors are listed and most probably that would be a better category to get listed.
Have a unique content!!. Flaunt it.
Search engines do love it and don’t forget to mention the same while submit information to any directory for listing.
Choose a good domain name
If you are serious about your business show it. Choosing a domain name is first step to your presence in web; show it by choosing the name wisely. Search engines have been known to show their preference for meaning and related names, though over a period of time other names do well too.
Choose Yahoo’s regional directories too
Yahoo has regional directories too. If your business has presence in those regions, your site would rank better when searches are made for those regions. Do mention the details of regions while submitting the site for listing. Getting listed in regional directory would help you expedite listing in Yahoo’s main directory.
Choose a good hosting provider.
All search engines, including yahoo love the site that loads faster and rank them higher in results. Slow site time is result of many factors as slow server, heavy graphics, poor programming etc. Ensure that your site loads quickly in less than 20 seconds even on a dial up modem. Even web surfers would love to patronize a site that loads quicker.
Add flash and shock wave application graphics on your site, if absolutely essential and relevant to your theme.
Need less to say that “Content Rules”. This applies to Yahoo as well. Have a meaningful content, keep the same updated, make your site load faster and have a simple yet clear navigation. Done it!! Then see your site zoom at Yahoo listings.
